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Huawei Unveils “ULTIMATE DESIGN” Brand with the Launch of Huawei Mate 60 RS

In a significant move, Huawei Technologies has announced the launch of its new high-end brand, “ULTIMATE DESIGN.” The unveiling was part of the Autumn Full-Scene New Product Launch event hosted by the company. The first product to carry this new brand is the Huawei Mate 60 RS, a device that is set to compete with industry heavyweights like the iPhone 15 Pro Max. Huawei’s new brand represents the company’s commitment to ultimate aesthetics, craftsmanship, and innovation, and is seen as a significant upgrade from the previous PORSCHE DESIGN.

The Huawei Mate 60 RS, unveiled as the flagship model under the new brand, is expected to be powered by the Kirin 9000S processor. The device’s body will be made of ceramic, adding to its premium appeal. The price of the device is yet to be confirmed, but it is estimated to be above 10,000 yuan, reflecting its high-end specifications and design.

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