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商务英语(BEC)高级口语素材(6)

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BEC高级口试真题及提示

speaking test part ii
1. customer relations: the importance of making customers feel valued
2. company growth: the importance to a company of controlling expansion
3. marketing: how to ensure that agents maintain a high level of effectiveness when representing a company
4. time management: the importance of planning work time effectively
5. project development: how to ensure inter-departmental co-operation on new projects
6. purchasing: how to evaluate and select new products
7. personnel management: the importance to a company of having well motivated staff
8. strategic planning: how to decide whether to purchase or rent company premises
9. sales: how to ensure that price levels for new products are set appropriately
10. communication skills: the importance of foreign language training for selected employees
11. advertising: how to select a suitable agency to handle a company’s advertising
12. finance: how to decide whether to float a company on the stock-market
13. marketing: the importance to a company of offering its products on the world-wide web
14. staff training: how to evaluate the effectiveness of company training programmes
15. company growth: how to decide when it is the right time for a business to expand
16. public relations: the importance to a company of sponsoring well-known personalities from the arts and popular culture
17. recruitment: how to ensure that the best candidate for a post is selected
18. information management: how to analyse and make effective use of information
19. sales: the importance of brand image in ensuring that products or services sell well
20. technology: the importance to a company of keeping up-to-date with internet developments

重点单词   查看全部解释    
motivated ['məutiveitid]

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adj. 有动机的;有积极性的 v. 使产生动机;激发…

 
procedure [prə'si:dʒə]

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n. 程序,手续,步骤; 常规的做法

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security [si'kju:riti]

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n. 安全,防护措施,保证,抵押,债券,证券

 
description [di'skripʃən]

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n. 描写,描述,说明书,作图,类型

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collection [kə'lekʃən]

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n. 收集,收取,聚集,收藏品,募捐

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pipeline ['paip.lain]

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n. 管道,管线

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expansion [iks'pænʃən]

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n. 扩大,膨胀,扩充

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recognition [.rekəg'niʃən]

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n. 认出,承认,感知,知识

 
exceed [ik'si:d]

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vt. 超过,胜过,超出界限
vi. 领先

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variety [və'raiəti]

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n. 多样,种类,杂耍

 

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