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新奇事件簿(翻译+字幕+讲解):商场出台政策应对欺骗性退款

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An upmarket chain of U.S. department stores has taken action to stop people buying expensive clothes, wearing them once and then returning them for a refund. About 65 per cent of U.S. retailers reported they have been victims of this practice, known as "wardrobing". This form of "return fraud" costs the retail industry an estimated $8.8 billion a year. The store, Bloomingdale's, has started attaching large, black, hard-to-hide tags to the bottom of dresses that cost over $150. The garment cannot be returned if the tag is missing. This means anyone thinking they can have a "free dress rental" might have to think again. The tag means they would be advertising the fact at their party that they are wardrobing.

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Retail analyst Hitha Prabhakar explained how serious wardrobing was, saying: "What people don't realize is that it's an illegal process." Wardrobing has become such a problem that Bloomingdale's has decided to risk annoying and potentially losing customers in an effort to deter it. They have, in effect, let go a little of the sales mantra that "the customer is always right". Some Bloomingdale's customers believe the tags make them feel dishonest, while others think it's a long overdue solution to unscrupulous shoppers. The National Retail Federation said: "It's a delicate balance of loss prevention and good customer service, and the relationship has to be handled with appropriate finesse."

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重点单词   查看全部解释    
prevention [pri'venʃən]

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n. 阻止,妨碍,预防

 
therapy ['θerəpi]

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n. 疗法,治疗

 
solution [sə'lu:ʃən]

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n. 解答,解决办法,溶解,溶液

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delicate ['delikit]

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n. 精美的东西
adj. 精美的,微妙的,美

 
attach [ə'tætʃ]

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v. 附上,系上,贴上,使依恋

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garment ['gɑ:mənt]

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n. 衣服
vt. 给 ... 披上衣服,覆上

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unscrupulous [ʌn'skru:pjuləs]

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adj. 肆无忌惮的,不道德的

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appropriate [ə'prəupriət]

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adj. 适当的,相称的
vt. 拨出(款项)

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profitability

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n. 赢利能力;利益率;收益性

 
starvation [stɑ:'veiʃən]

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n. 饿死,饥饿

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关键字: 商场 昂贵 服装 退款

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