DON BRADLEY: We haven' t decided on a plan of action yet.
堂．布拉德利：我们还没决定行动计划。
DON BRADLEY: We haven' t decided on a plan of action yet.
堂．布拉德利：我们还没决定行动计划。
We must outline a strategy, but first let me summaries what we' re said so far.
我们必须定出行动纲领，下面我先总结一下大家的发言。
We must outline a strategy, but first let me summaries what we' re said so far.
我们必须定出行动纲领，下面我先总结一下大家的发言。
This is a critical situation.
这是个非常危机的形势。
This is a critical situation.
这是个非常危机的形势。
We know that J.K. Toys are playing to win.
我们知道J.K.玩具公司计划大获全胜。
We know that J.K. Toys are playing to win.
我们知道J.K.玩具公司计划大获全胜。
And we know that right now they have the edge.
我们知道，目前他们占有优势。
And we know that right now they have the edge.
我们知道，目前他们占有优势。
So, let' s look at the down side.
所以，我们先来看一下不利因素。
So, let' s look at the down side.
所以，我们先来看一下不利因素。
What are their advantages?
他们的优势是什么？
What are their advantages?
他们的优势是什么？
They have a larger market share;
他们有更大的市场份额；
They have a larger market share;
他们有更大的市场份额；
they have a cheaper product;
他们的产品更便宜；
they have a cheaper product;
他们的产品更便宜；
they have an earlier launch date,
他们产品上市时间更早，
