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智能机市场争夺战:诺基亚新发布Lumia 928

来源:可可英语 编辑:spring   可可英语APP下载 |  可可官方微信:ikekenet

Nokia has unveiled a new high-end smartphone, the Lumia 928, which it will sell exclusively through the second-largest US carrier, Verizon, aiming to expand its share in the premium market after years in which it has fallen behind rivals Samsung and Apple.

在多年落后于竞争对手三星和苹果之后,诺基亚推出了一款新的高端智能手机Lumia 928,它将通过美国第二大运营商Verizon独家出售,旨在扩大其在高端市场的份额。

The new Lumia 928, priced at $99 if customers mail in a $50 rebate and sign to a two-year deal with Verizon, is similar to the Lumia 920 model currently sold through AT&T, but is lighter and slightly different in appearance.

新的Lumia 928,如果消费者加上50美元的邮购折扣,同时与Verizon签署一份为期两年的协议,售价就为99美元,类似于目前通过AT&T出售的Lumia 920模型,但质量更轻,外观略有不同。

It weighs 162g compared with 185g for the 920, which some critics had said was too heavy. The 4.5in screen also extends to the edge of the phone, giving a sharper impression than the curved edges of the 920. The new models also come in black and white, compared with the colourful options including blue, red and yellow, of the earlier Lumia range.

与诺基亚920的185g相比它重162 g,一些批评者说太重了。4.5英寸屏幕也达到手机的极致,相比诺基亚920的弧线边缘给人一种锐利的印象。与早期Lumia系列包括蓝色、红色和黄色的五颜六色的选择相比,新模型也有黑白两色。

Most other features, such as a 8.7MP camera and 1.5GHz dual core processor by Qualcomm, are the same as the 920.

其他特性比如870万像素的摄像头和高通公司的双核1.5GHz双核处理器,大都与920相差不大。

The 928 is the latest in Nokia's Lumia range of smartphones which use Microsoft's Windows Phone 8 software.

这款928是最新的诺基亚Lumia系列的智能手机,使用微软的Windows Phone 8软件。

Nokia switched to Windows Phone in 2011, aiming to compete with Apple's iPhones and rivals using Google's Android system. Though worldwide sales of Lumia phones have grown in recent quarters, at 5.6m in first quarter they still account for only around 5% of the overall smartphone market, which now makes up more than half of all mobile phone sales.

诺基亚在2011年转向了Windows Phone,旨在与苹果的iphone和使用谷歌的Android系统的竞争对手抗衡。尽管Lumia手机的全球销售已经在最近几个季度有所上升,在第一季度560万,但他们仍只占整个智能手机市场约5%,而智能手机占了手机销售的超过一半。

Earlier this week chief executive Stephen Elop launched a series of new products running Nokia's "Asha" software, which gives it some smartphone-like capability, priced in the lower and mid-tier range to protect its position in emerging markets such as India and China. However Nokia itself doesn't class Asha phones as smartphones, and the new models don't have 3G data capability.

本周早些时候,首席执行官斯蒂芬•埃洛普推出了运行诺基亚"Asha"系统的一系列新产品,给了其一些类似智能手机的功能,价格较低和中档定位来保护自己在印度和中国等新兴市场的地位。然而诺基亚本身并不将Asha手机归为智能手机,新模型没有3 g数据功能。

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screen [skri:n]

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n. 屏,幕,银幕,屏风
v. 放映,选拔,掩

 
dual ['dju:əl]

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adj. 双重的,成双的
n. 双数

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expand [iks'pænd]

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v. 增加,详述,扩展,使 ... 膨胀,
v

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curved

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adj. 弯曲的;弄弯的 n. 倒弧角 vt. 弯曲(c

 
appearance [ə'piərəns]

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n. 外表,外貌,出现,出场,露面

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protect [prə'tekt]

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vt. 保护,投保

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overall [əuvə'rɔ:l]

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adj. 全部的,全体的,一切在内的
adv.

 
compete [kəm'pi:t]

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vi. 竞争,对抗,比赛

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executive [ig'zekjutiv]

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adj. 行政的,决策的,经营的,[计算机]执行指令

 
slightly ['slaitli]

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adv. 些微地,苗条地

 

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