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So you have a MVP going out there
现在你了解了MVP方法
now how do you get your first few users to start trying it.
你如何让新客户使用你的产品呢？
So your first few users should be you know, the obvious people,
你的第一批客户应当是
the people that you're connected with.
你周围的人
You should use it obviously, you and your co-founder should be using it.
首先你应该使用，你的合伙人应该使用
Your mom and dad should be using it.
你的父母应该使用
Your friends and co-workers should be using it.
你的朋友、同事都可以使用
Beyond that you wanna get more user feedback,
除了他们，你还想得到更多的用户反馈
and so you, and I've listed here kind of some of the obvious places to go to.
我列了一些用户群体你可以选择
And depending on what you're selling, you know,
根据你的产品属性不同
you can take your pick of the, pick of the draw here.
你可以从中选择
So online communities there's, you know, on Hacker News now, there's the show HM.
例如，有一些很不错的在线社区，例如Hacker News的show HM板块
That's a great place especially if you're building tools for developers and things like that.
如果你推出的产品研发者工具的话，那么这是一个非常好的宣传平台
Local communities, so if you're building consumer product,
如果你推出的产品是消费类的，那么应当在本地社区进行宣传
you know, there are a lot of influential local community mailing lists
可以找一些非常有影响力的地方社区邮件列表
especially those for you know, parents,
尤其是那些父母级别的人比较多的地方
so those are places you might want to head up to. Okay.
你们应当去这些当地营销。好的
So when you go to by the way, home joy, we actually tried all of these.
当年我在宣传Homejoy的时候，这些方法我都试过
So, we use it ourself, that was fine,
我们自己用了Homejoy的产品，觉得不错
I mean we were on a cleaner, so that was pretty easy.
我们本身就是清洁工，所以这很容易
And then our parents lived in Milwaukee and so we were basically not used to that in the work.
我们的父母居住在密尔沃基，我们基本不在那里开拓业务
Friends and coworkers are kinda like in San Francisco and else where,
朋友和合伙人都住在洛杉矶或者其他地方
so we didn't have too many of them use it.
所以我们一开始并没有很多的试用者给我们进行反馈
So we actually, if we ended up in a dead end of,
因此，一开始
not being about to convince many people to use this in the beginning.
我们无法说服很多人雇佣我们进行清洁
So what we did was because we are in Mountain View,
当时我们住在山景城
some of you might know on Caster Street they have street fairs there during the summer time.
你们可能知道，夏天的时候Caster街会有一个集市
And so we'd go out and basically chase down people and try to get them to book a cleaning.
我们就到集市去，哪里有人我们就往哪里去，说服他们订购Homejoy进行清洁
And almost everyone would say no.
但基本上都失败了
Until one day, we just took advantage.
直到有一天，我们抓到了一个机会
