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实用商务英语第四期:面对客户

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正文

 Good afternoon. It's a pleasure to finally meet you. I'm Jennifer Wong from Action Appliances. I hope the two of you had a pleasant flight. Please take a seat.

  As you know, Action is looking to expand into western Canada and the United States. What we need to get our foot in the door is a well-known distributor. To be perfectly honest, it would be quite a head start for us if we could secure a deal with a respected distributor like yourselves, Standard Suppliers.  

I'll be responsible for the first round of negotiations here in Taipei. I hope we can make some definite headway during your stay in Taiwan. As the stakes get higher, so to speak , my supervisor, Mr. Cheng, will join us at the bargaining table.  

And now, I'm sure you must have questions.

句型总结

● 礼貌性招呼
1. It's a pleasure to finally meet you.
2. It's great to finally get a chance to know you.
3. At last, I've been looking forward to meeting you.

一开口要立刻感谢对方前来与你会面。说时因为你与对方事前已有相当程度的联系,所以不同于一般性初次见面的说法。此时,应强调‘能得一见,三生有幸’的商业客套。

● 表达目的
1. What we need to get our foot in the door is a well-known distributor.
2. Our main goal is to open doors for our products in the West with a respected distributor.
3. My company's top priority is to introduce our products to new markets in the West, and that requires a well-known distributor.

直截了当的说明自己的目标和需求--亦即此番将与对方磋商的重要计划;同时,也借机间接来赞赏对方公司的信誉。"well known", "respected", 著名的。

● 自己的角色
1. I'll be responsible for the first round of negotiations here in Taipei.
2. My main role here is to get the negotiation process started.
3. I'll mainly be in charge of the first round of negotiations.

说明自己将在商谈中扮演的角色,是绝对有必要的,因为,这样才不至于延误后来决策的过程。通常这句话之后还要讲明自己上司扮演的角色。关键词为"responsible for", "in charge of"。

● 请对方发言
1. And now, I'm sure you must have questions.
2. And now, I'd be happy to answer your questions.
3. I'd like to turn the conversation over to you. Do you have any questions?

最后的目的是以和气的口吻,希望能展开交谈。重点是要让对方知道你有诚意与对方沟通,希望了解他们此刻的想法。这是在商场应注意的礼貌。

重点单词   查看全部解释    
conversation [.kɔnvə'seiʃən]

想一想再看

n. 会话,谈话

联想记忆
definite ['definit]

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adj. 明确的,确切的,有把握的

联想记忆
expand [iks'pænd]

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v. 增加,详述,扩展,使 ... 膨胀,
v

联想记忆
negotiation [ni.gəuʃi'eiʃən]

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n. 谈判,协商

联想记忆
priority [prai'ɔriti]

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n. 优先权,优先顺序,优先

 
flight [flait]

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n. 飞行,航班
n. 奇思妙想,一段楼

 
headway ['hedwei]

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n. 前进,航行速度,进展,(前后两车间的)车间时距

 
respected [ri'spektid]

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adj. 受尊敬的 v. 尊敬;重视(respect的过

 
secure [si'kjuə]

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adj. 安全的,牢靠的,稳妥的
vt. 固定

联想记忆


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